Zero opacity
Visibility into integrations, auctions and decisions that affect inventory value.
Independent programmatic DOOH
Elevating programmatic DOOH across Latin America
Nirooh connects premium inventory, media platforms and global buyers with independent technology, low latency and local intelligence for digital out-of-home campaigns.
Real-time performance
99.9%uptime
<50mslatency
4.2Bimpressions
The next frontier
Programmatic Orchestration Edge System
POES is Nirooh's SaaS technology designed to give publishers more freedom and security, reducing dependence on expensive hardware, dedicated processors and highly complex local infrastructure.
“We are not an SSP, a DSP, an ad network or a header bidder. We are POES.”
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Operational freedomIndependent control over inventory, integrations and commercial rules.
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Lower technical overheadCloud orchestration with delivery prepared for edge environments.
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POES Core Engine
Ethics and transparency
visibility
balance
verified
Independence and neutral arbitration
Nirooh was created to fight conflicts of interest in the digital advertising market. Our technology helps publishers choose the best outcome with clarity at every decision layer.
Neutral arbitration
Technical prioritization focused on the best publisher outcome, without commercial lock-in.
Sustainable growth
A technology foundation ready for publishers, media owners and buyers to scale securely.
Partners and integrations
Clientes seleccionados conectados al ecosistema Nirooh, con operaciones DOOH preparadas para integraciones programáticas.
PLENAMedia
C2RMedia
PIXELMedia
BRAVOAd
The intelligent ecosystem connection
En DOOH programático, Nirooh opera entre el CMS y las SSPs para organizar la decisión de campaña, proteger la operación del publisher y conectar la demanda hasta anunciantes y agencias.
groupsAudienciaFlujo, contexto y oportunidad de impacto.
desktop_windowsCMSOperación de pantalla, pauta y disponibilidad.
hubNiroohAD Exchange con POES, reglas y arbitraje.
account_treeSSPOferta programática y conexión de inventario.
query_statsDSPCompra, datos, segmentación y bidding.
campaignAnunciantes / AgenciasPlanificación, inversión y resultados.
Technical robustness for programmatic media
Our infrastructure was designed for demanding environments, ensuring every impression opportunity is processed with precision, traceability and speed.
99.9%uptime
<50msexchange latency
API-first architecture
Integrate rules, reporting and bidding logic into your stack with a foundation prepared for automation.
Request integration terminalPresent across 90% of Brazil's national territory
Nirooh connects DOOH media owners across every region of Brazil, combining programmatic technology, local support and national market intelligence.
- São Paulo
- Rio de Janeiro
- Santa Catarina, Rio Grande do Sul and Goiás
- Ceará and many other regions of Brazil
Content
Leer artículos arrow_forward
Articles
A space for analysis, technical guides and lessons about programmatic DOOH, POES and inventory operations.
El despertar del DOOH para PyMEs
Los 10 desafíos que impulsan la democratización del DOOH para pequeños y medianos operadores, desde el costo inicial hasta la medición de ROI.
Leer artículo arrow_forwardPor qué POES es el héroe del DOOH programático
Una mirada clara a cómo POES organiza CMS, SSPs, DSPs, datos y Ad Exchange sin quitar independencia al publisher.
Leer artículo arrow_forwardEl nuevo juego del DOOH programático
Tecnología, aprendizaje y generación real de valor para redes que transforman pantallas, datos y demanda en ingresos inteligentes.
Leer artículo arrow_forwardReady to transform your DOOH strategy?
Connect your inventory, buy media with more precision or talk to Nirooh to design a programmatic operation for your network.